THE COVID-19 PANDEMIC has made the past two months feel like a cruel rollercoaster ride, with sharp drops in the stock market, businesses closing and millions displaced from their jobs. The overall mood has been unsettling, to say the least.
Want a little more financial certainty? There are steps we can take that’ll give us greater control over our life, both in the short and long term. For me, I’ve gained comfort from revisiting my living expenses.
ARE YOU WORTH IT? According to many sellers, you are—even if they have no idea who you are.
Economics generally divides consumed goods into necessities and luxuries. But behavioral economists understand that we need luxuries, at least psychologically. Purchasing things for ourselves is a way to self-validate, to say we are more than our base needs.
Who hasn’t felt good about an accomplishment and used that as a reason to splurge,
IF YOU TOOK AN economics class in high school or college, you might see its usefulness as limited to helping with your grade point average. But the basic ideas you learned can still be valuable. Take this introductory microeconomics question: In a typical transaction, who has more power, the buyer or the seller?
When I started teaching economics many years ago, I gave the nod to buyers. Invoking the notion of “consumer sovereignty,” I’d explain to students that buyers have the power to vote with their feet—by walking to another store.
WHEN MY YOUNGEST son graduated college, he had two solid job offers. One would have allowed him to live at home for free and the other was halfway across the country. Guess which one he picked?
In fairness, the job far from home was more interesting to him and provided a great start to his career. I remember him sitting down with his mother and me, and telling us he was planning to move to Texas.
BEEN A DILIGENT saver during your working years? Upon retirement, you’ll likely find it tough to transform yourself into a happy spender. This is not a problem you’ll read much about—because it isn’t exactly a widespread affliction.
The fact is, most folks struggle their entire life to control their spending, only to reach retirement with too little saved. At that point, they have no choice but to tighten their belt. Indeed, the statistics are alarming.
CATS ARE NOT MY favorite animal. They don’t like me, either. I’m allergic to them. If I go into a house with cats, within minutes I have trouble breathing. I once saw Cats on Broadway. Even the actors dressed like cats rubbing against my leg creeped me out.
Recently, I was in a restaurant. In the booth opposite were two young women, probably in their mid-to-late 20s. They were chatting away between texts.
SOME PEOPLE ARE into fashion, changing what they wear depending on the season, their whims or what others say should adorn our bodies. In fact, I would go so far as to say some of us are addicted to clothes.
Don’t believe me? Check out sites like Poshmark, which—it says—is “a vibrant community powered by millions of Seller Stylists, who not only sell their personal style, but also curate looks for their shoppers, creating the most connected shopping experience in the world.” Got that?
I’M A DOG LOVER. I’ve had four Cardigan Welsh Corgis share their lives with me. Over the past 25 years, dog food, veterinary care and training classes have consumed a large percentage of my disposable income. By necessity, I’ve learned a few simple ways to reduce the cost of pet ownership—including these five strategies:
1. Pet insurance. One of my Corgis, Riley, needed a $5,000 orthopedic surgery when he was a puppy.
OVER 600 YEARS AGO, Geoffrey Chaucer gave the world The Canterbury Tales, a caustic look at a cross-section of English society. While all the stories are still worth reading, one tale is especially relevant to today’s consumer.
For those who don’t remember The Canterbury Tales, it’s a story about a group of pilgrims traveling from London to Canterbury. They pass the time on the road by having a contest to see who can tell the best tale.
WE ARE ALL VICTIMS of continually rising costs. Here’s the oft-repeated drill: The service provider sends the yearly renewal bill by mail or email, or the new annual cost is simply posted to our credit card account or deducted from our bank account.
Assuming we even notice the charge, the head-scratching starts. What the heck was the cost last year anyway? The new fee may have increased just 3% or 5%, which doesn’t seem like a lot.
I TUTOR MY 10-year-old niece once a week in math and science. After the study sessions, we often talk about other things—mostly kid stuff. Recently, her treasured piggybank got a nice boost on her birthday and we discussed what she might do with the money.
That’s when my niece asked, “How much money will I need when I grow up?” I guess she was trying to figure out if she did indeed have to study hard and get a job—or whether her current savings would be enough.
MY ELDERLY MOTHER’S credit card was recently compromised. This required her to move all her automatic payments to a new credit card.
That, in turn, prompted her to reevaluate these various charges. Her cable bill, for instance, had gone up more than 15% over the past two years. My mother complained that, while she gets many channels, she only watches broadcast TV. She dropped the cable package.
As she added the autopay information to her new credit card,
IT CAN BE HARD TO find time to make healthy meals, plus—with the convenience of fast food restaurants—why bother? It’s way easier to enter the drive-through at the local burger joint than it is to scramble together ingredients at home and make a healthier version.
But these decisions come at a cost, financial and otherwise. Most fast foods are loaded with sodium and calories, while lacking the nutrients you need for optimum health. This can lead to weight gain,
WHEN IT COMES to your financial life, should you care what other people think?
I’ve always found this a tricky question. On the one hand, it’s easy to fall into the trap of keeping up with the Joneses. If you care too much about what other people think, life can become very expensive—and that can be detrimental to your financial health.
On the other hand, it’s also natural to want to be accepted by one’s peers.
OUR WEALTH IS usually measured by net worth, which is total assets minus all debt. But there’s an alternative measure—which is to assign our wealth to the purposes it serves. What purposes? Two come to mind: physical and social.
Let’s start with physical wealth. We’re talking here about a family’s ability to maintain basic physical comforts, such as enjoying decent food, a comfortable home, a reliable car and access to good health care.
You don’t have to be rich to afford these.