John Goodell

YOU DON’T KNOW WHAT your future self will want. This is the tantalizing hypothesis of Hidden Brain podcast host Shankar Vedantam, who argues that we’re constantly becoming new people.
Vedantam offers the example of a hospice nurse who, having witnessed so much misery in her dying patients, made her husband promise never to extend her life if she became terminally ill. Yet, when her body was ravaged by ALS, often called Lou Gehrig’s disease,

WHAT SEEMS TRUE about money often turns out to be false. That brings me to the financial paradoxes I’ve come across during my investing journey. Here are my top 12:

The more we try to trade our way to profits, the less likely we are to profit.
The more boring an investment—think index funds—the more exciting the long-run performance will probably be.
The more exciting an investment—name your latest Wall Street concoction, SPAC or anything crypto—the less exciting the long-term results typically are.

AMONG THE AREAS of law that have made me miserable over 16 years of practice, it’s the adversarial roles that have made me most miserable. My experience in labor and employment law has been particularly difficult because the interaction with opposing counsel is usually contentious, each side compelled to zealously advocate for their position.
Almost any type of litigation is a zero-sum game. One side wins, the other loses. Because the outcome is never guaranteed,

BEFORE I BECAME a devotee of index funds, I began my investing journey in commodities, with a focus on commodity miners and producers. These firms extract a variety of goods from the earth, including precious metals like gold and silver, as well as energy-related commodities like oil, natural gas and uranium.
As a college student first studying the markets, I was drawn to the outsized returns that can occur in a commodity bull market.

IF YOU GOOGLE “best business books of all time,” you’ll find Napoleon Hill’s Think and Grow Rich at or near the top of the search results, ahead of works by luminaries such as Ben Graham and Jack Bogle.
Truly helpful business analysis requires the reader to pay attention to evidence backed by boring data, a formula that’s hard to sell to the masses. Books like Think and Grow Rich or Jim Collins’s Good to Great offer the reader questionable assumptions built on anecdotal evidence,

THE SIREN SONG of a side hustle is alluring in theory—but not in reality. We’re beset by platitudes such as “to become wealthy, you need multiple streams of income.” Many folks, I suspect, take on a side hustle without fully understanding the costs. They imagine it’s an opportunity to monetize their hobbies or interests and achieve their financial goals faster.
Let’s face it: “Second job” just doesn’t sound sexy, so financial bloggers and the media favor “side hustle,” an apparently more glamorous term.

AT FIRST GLANCE, personal finance might appear to have nothing in common with the world of personal fitness. I’d argue otherwise.
Perhaps the clearest parallel is between the gains from diligent investing in low-cost index funds and the gains from proper diet and exercise. Both are hardly noticeable at first and, as a result, there’s a temptation to stray. But if we continue the process of saving and investing—or eating correctly and exercising—we can see tremendous gains over time.

PARKINSON’S LAW states that work expands to fill the time available for its completion. This law is a pervasive reality—and misguided practice—in much of the working world. But I recall first encountering it before I joined the ranks of the employed.
During the summer before my senior year of college, I spent several weeks in Fort Lewis, Washington, for the ROTC training required for a commission in the Army. On the day when it was my turn to lead my peers,

EVERY FALL AT LAW schools across America, a process occurs called on-campus interviewing, or OCI, as it’s commonly known. The more elite the law school, the more prestigious the crop of law firms that visit, each offering the promise of large salaries to brilliant, mostly young minds. Only students with excellent grades or editorial positions on the school’s law review are selected to interview for summer internships.
Like nearly all graduate schools, law school comes with an expensive price tag,

WHEN I DECIDED to leave active duty, I quickly realized that my work clothes—a set of jungle jammies—wasn’t going to cut it anymore.
Most people slowly amass their work clothes as they progress through adulthood. Military folks, however, have to do it all at once when they transition to civilian life, and they’re often beset by sartorially inept groupthink. You can always tell current or former military in civilian clothes. Typically, they still wear a uniform,

ZILLOW ANNOUNCED recently that it would cease its algorithm-driven home buying program. Thus ends its three-year experiment to disrupt the real-estate brokerage business with what’s known as “i-buying.”
Zillow had purchased homes without significant involvement by real-estate agents. Instead, it used its proprietary algorithm—which it calls the Zestimate—to determine a property’s value. It then offered homeowners a percentage of this value, in cash, to buy their houses.
This offer proved appealing to many home sellers.

SIX YEARS AGO, a colleague came into my office, looking concerned. He asked if I could speak with a client who was suffering from dementia. At the time, I was the Army’s attorney in charge of legal assistance at Fort Hood, Texas. One of the services we provided was drafting wills for servicemembers, veterans and their families.
For our legal office, my policy was that I’d always be the person to deliver bad news.

NOTHING IN INVESTING better exemplifies what the late Donald Rumsfeld called a known unknown than the concept of intrinsic value. The relationship between a company’s current share price and its actual value over its lifetime has always been tenuous—but perhaps never more so.
Before the rise of modern technology, courtesy of Silicon Valley, intrinsic value was difficult to adjudge in a reliable way. Now, ascertaining intrinsic value has become nearly impossible—because “software is eating the world.”

LATE OCTOBER and early November mean two things to me. First, I spend a lot of money on trenta-sized pumpkin-spice cold brew at Starbucks. Somewhere, Suze Orman is no doubt cringing in horror. But that’s not what this post is about.
Second, late October usually means I’ve moved on to other pursuits—because the sports teams I follow either have a terrible record or have been eliminated from tournament play already.
Except this year. The Atlanta Braves are still alive and competing in the World Series.

WE’VE ALL SEEN the headlines: The tight U.S. labor market has prompted many businesses to increase starting salaries and offer hiring bonuses to new employees. But what about pay increases and bonuses for the workers who stick around, rather than jumping from one job to the next?
Like the employers who neglect loyal workers, many of us make the same mistake as we balance work and family. I’m certainly guilty. Every time I work late or take on a “side hustle,” there’s a tradeoff—less time with my family.

I’M REASONABLY certain that Dante Alighieri’s Divine Comedy has a long-lost section where he details the 10th Ring of Hell: being a landlord. I’ve done so twice and, despite the glorification seen on HGTV and heard on BiggerPockets podcasts, I found no joy in either experience. Selling those properties felt better than I can possibly describe.
Being a remote landlord may be the worst of all worlds. Getting an 8 p.m. phone call to fix a broken toilet is annoying.

THERE’S A SAYING in the military: Rank has its privileges. It’s absolutely true. The trappings that accompany the highest military ranks can include aides, personal drivers and even cooks, to name just a few. The best leaders I’ve worked with knew that these trappings were ephemeral and often the result of luck, albeit mixed with hard work and ability.
Not every leader—whether they served in the military, corporate America or elsewhere—understands this. After retirement,

AT 40 YEARS OLD, I missed out on the phenomenal early years that allowed Berkshire Hathaway to return nearly 3,000,000% since 1964, versus a “mere” 23,500% for the S&P 500. Yet my investment time horizon is still long—and that’s a huge advantage as an investor.
How should I use that advantage? As I write this, Berkshire’s total stock market value is roughly $650 billion. By contrast, one of the stocks my wife and I bought—Boston Omaha—is worth less than $1 billion.

LIKE MANY READING this article, index funds constitute the lion’s share of my family’s investments. But I also own small positions in two individual stocks: Boston Omaha and Markel.
Why have I strayed from a 100% indexing approach? Both companies are conglomerates—multiple businesses that function as a single entity. Conglomerates should—in theory—be able to deliver slightly higher returns, thanks to the business efficiencies and synergies they realize. On top of that, they can offer some of the strengths of a mutual fund: diversification plus intelligent capital allocation.

THE MOST FAMOUS market-timing (mis)statement may be that of Irving Fisher, who—as a result—ultimately suffered a fate similar to that of President Herbert Hoover. Both men are inextricably linked to the Great Depression, despite a lifetime of achievement and their positive work to improve the lives of humans everywhere. Fisher, whose theories on capital, interest rates and lifecycle investing are still relied on by economists today, will likely continue to be remembered for his statement nine days before the 1929 market crash that,

AFTER 20 YEARS, the U.S. military has withdrawn from Afghanistan. The news brought back memories of the year I spent deployed there—and a crucial financial lesson I learned. Perhaps that lesson resonates even more today given the past year’s pandemic and the role deferred gratification has lately played in many of our lives.
When you’re deployed to a combat zone, the government doesn’t tax your wages. Consequently, most soldiers can sock away a lot of money.

OFTEN WRONG, never in doubt. That describes many economic prognosticators. A rational response: Treat their predictions like hazardous waste—handle with caution, or better yet, don’t handle at all.
Among the countless examples, consider newsletter writer Harry Dent. Armed with a Harvard MBA, Dent makes market predictions that are fantastic and frequently wrong. In late April and more recently in June, he predicted that the market would crash, adding that if he’s wrong, he would quit his job.

MUCH IS WRITTEN about whether it’s better to rent or own your home. Not nearly enough ink is devoted to the issue of renting from a bad landlord.
Perhaps personal finance writers avoid the topic because they’re wary of providing legal advice when discussing potential remedies. On top of that, landlord-tenant law varies greatly from state to state, with some states offering greater protection to tenants and others affording landlords wider latitude.
I know a fair amount about this because I not only spent 14 years as an active-duty Army servicemember who had to move frequently,

A LOT OF INVESTMENT math focuses on how money grows over time. But as an attorney who’s worked with many clients hoping to retire in comfort, I find myself thinking more about risk—and how the math can work against us. Consider five sets of numbers:
Inflation’s toll: 0.98
Got cash? If you multiply that sum by 0.98, you’ll see your money’s purchasing power a year from now. This assumes 2% inflation, which is the Federal Reserve’s stated target.

AFTER 14 YEARS ON active duty with the U.S. Army, I recently walked away from being a fulltime soldier. At age 39, it’s the only professional life I’ve known. I plan to complete my 20 years of service in the U.S. Army Reserve, which will earn me a reduced pension.
It would be hard to argue this was a smart financial decision. While defined benefit plans have mostly been replaced by defined contribution plans such as 401(k),

LIKE SO MANY OTHERS, I’ll be working from home for the foreseeable future. But I know in my soul that we’re all going back—and I’m mostly okay with that. There are things I miss about the office: colleagues who have become friends, the collaboration, the access to ideas and creativity.
The biggest thing I don’t miss? Traffic. Nothing even comes close.
I live in Austin, Texas, which ranks tenth in America in terms of worst commute.

MANY MEMBERS OF THE military live in a crisis-like state. They’re frequently deployed to dangerous places. Their families often have to move every few years.
Today, that sense of crisis is shared by many others. In fact, with 23.1 million Americans unemployed as of April, a government paycheck seems stable by comparison. How can families prep their finances for ongoing economic instability? Here are five of the money principles I advocate in my work counseling soldiers,

I REMEMBER THE FIRST time we met. Josh—not his real name—and I went to rival high schools in the Washington, D.C., area. During our senior year, we competed in a track meet. Someone mentioned that we would be going to the same college in the fall, so I went over to introduce myself—a little awkwardly, as he had just annihilated me in a race. A few months later, knowing few people on campus, we were happy to discover that we’d both enrolled in the college’s Army Reserve Officers’ Training Corps (ROTC) program.

MY WIFE AND I RECENTLY read The Ant and the Grasshopper, from Aesop’s Fables, to our youngest daughter. If you recall, the grasshopper mocks the ant for spending all his free time amassing food. But when winter comes, the starving grasshopper begs for assistance—and the ant refuses.
Lately, I’ve been struck by the irony of this parable. As we celebrate the role of physicians in keeping us all safe from a virus,

I RECENTLY DISCUSSED retirement plans with my old college roommate, Joe, who now runs his own business. As we wrapped up the conversation, Joe asked if I had any book recommendations.
I told him I was about to start Good to Great, the management book by Jim Collins. It’s been a huge bestseller, with four million copies sold. Joe immediately shot back, “John, that book demonstrates precisely why low-cost index funds have to be the answer for most retirement plans.

MANY PARENTS ASSUME that what counts are the big events, such as graduations or elaborately planned vacations. But I’ve always found that the best moments in life weren’t necessarily the ones circled on the calendar.
The stock market is a lot like family life. Forget trying to figure out the ideal moment to get in or out of the market. Instead, what really matters is the time spent sitting around in stocks.
Jerry Seinfeld affectionately calls his mundane interactions with his kids “garbage time.” He prefers that label to what most parents aim for—the impossible-to-meet “quality time” standard.